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Selling New Ideas and Insights To Customers (Article) [Item Ref. 129]
This article introduces the concept of Insight Selling.
It details the process involved and expalins why it is a more demanding and yet ultimately more rewarding approach to selling. It covers:
- Customer segmentation
- Objective of insight selling
- Insight selling skills
- Selling new iedas to customers
- Communicating successes
- Link to account management
Include this product in soft skills training material for use in company training and training and development programmes generally.